What Is Keyword Grouping and How Can It Help Your Business?
When it comes to Search Engine Optimization (SEO), it’s tempting to focus on a single keyword and attempt to rank very well for it. While this seems like a sound strategy, it causes you to miss out on bigger opportunities to improve your rankings. ‘Keyword grouping’...
Readability Score: What It Is, Why It’s Important, & How to Get a Good One on Every Post
Writing is, at its core, communication. If you are unable to communicate your point to your audience, you fail. Regardless of how well-thought out your argument is, how large your vocabulary, or how salient of a point you’re making…if people have no idea what you’re...
SEARCH ENGINE MARKETING (SEM) OR SEARCH ENGINE OPTIMIZATION (SEO), WHICH IS MORE EFFECTIVE?
If you are related to the field of Digital Marketing in anyway, you might have heard about SEM and SEO. These are like the two sides of a coin and are among the most effective strategies to rank in the Search Engine Results Pages (SERPs). The question you might want...
How to Get Your WordPress Website to Show Up in the Google Answer Box
Most websites rely on organic traffic for attracting new visitors. This means you’ll probably need to compete with hundreds if not thousands of other pages for the keywords your content targets. In other words, you need to be better than the competition if you want to...
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